WHAT IS USER EXPERIENCE (UX)?
UX-design improves the quality of user interaction with the service, organizes mutually beneficial (beneficial to the client and owner) service work and accompanies the creation of a positive impression of using the service functionality (quickly, conveniently, effectively)
WHAT IS USER INTERFACE(UI)?
UI-design emphasizes the good qualities of UX-design, creates a nice impression, evokes positive emotions and associations, is an esthetic component of the interface.
HOW UX CAN HELP YOU:
- Make signups and checkouts faster, resulting in a lower rate of user abandonment;
- Can optimize your website to drive more clicks;
- Can help to build the right product from the start;
- UХ will give you real insights for improving conversion rates;
- Helps to reduced the number of calls to tech support;
- Increase customer loyalty;
- Fewer frustrations.
HOW UI CAN HELP YOU:
- Designs that correspond to all modern guidelines;
- Сlients will become more engaged;
- Can maximise your revenue opportunities and user experience;
- Reduced development costs;
- Users without previous experience can learn how to use the system quickly;
- The user may switch quickly from one task to another, can interact with several different applications.