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Kantar Retail

Kantar Retail

Project Info

Enterprise
Agile
Unity3D
Over 8000 30 ppl from a company’s in-house team extended by 2 Crysberry developers
Website

An effective business solution that deliver services allowing retail and client businesses save time and money


Project description


The client, Kantar Retail, wanted to create a VR solution that would simplify the process of experimenting and bringing innovation into retail store management, while also significantly reducing costs. With the use of such solution, the client would be able to model a store layout, manage inventory, do shopper research, and generally try out a store concept or a proposed innovation before spending any money on actual changes. 


Technologies

  • Unity3D/C#
  • Atlassian Jira/Confluence/Bamboo
  • CI, Jenkins

Project features

  • Modeling a fully functional retail store in VR
  • Changing store layout and the interior depending on the client’s needs
  • Uploading product inventory and reviewing product info
  • Changing the location of product categories within the store
  • Highlighting missed opportunities in terms of inventories
  • Simulating shoppers’ eye movement tracking for shopper behavior research

Sprints  

Over 30              

 

 

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